Tuesday, February 4th


7am-8am • Breakfast in Hotel Lobby

(included in room rate)

8:15am-9:30am • Keynote

10 Secrets of Profitable Farm Food and Beverage

presented by
Mike Holtzman



As seasonal operators how do we manage the cost of our F&B operations without sacrificing the quality of our service and food, or raising our prices sky high?

The 10 Secrets of Profitable Farm Food and Beverage will unveil the key solutions to running a recession proof operation that will generate revenue for many years to come.

As a result of participating, individuals will:

 • Learn how to analyze the labor schedule and maximize staffing efficiently

 • Have a clearer understanding of menu pricing in correlation to their targeted market

 • Know how to effectively cost their menu items by breaking down the recipe cost analysis

9:45am-12:00pm • Seminars:

12pm-1:30pm • Lunch in Ballroom C

1:45pm-4pm • Seminars:

4:15pm-5pm • Annual Meeting & Town Hall

NAFDMA’s Annual Meeting & Town Hall

As an organization, NAFDMA must continue to evolve to better meet the needs of a diverse and growing industry. Join us on Tuesday, February 4th for an opportunity to meet the organization's new Volunteer Leaders, receive an annual report on the state of the association and to ask questions of NAFDMA's Officers and new Executive Director in an interactive Town Hall format.

5:45pm-8pm • Closing Reception

Closing Reception

Join us for our annual conference closing banquet and celebration of industry accomplishments. This evening will feature NAFDMA's Annual Industry Awards presentation and will offer an exciting look at what’s coming in 2020 for NAFDMA and its membership.

8pm-11pm • After Party


Not quite ready for such an exhilarating week to end? Continue the celebration with music and dancing — a fun finale for NAFDMA's 2020 Conference.

With thanks to our 2020 sponsors

North American Farmer's Direct Marketing Association

6161 N. Hillside Ave. Indianapolis, IN 46220

Office: 855-623-3621